McDonalds; PEST, SWOT and Porters Five Forces Analysis
Number of pages:
11
ABSTRACT:
This 11 page paper examines McDonalds as a global company and consults a PEST analysis looking at the political, economic, social and technological influences, The paper then discusses the companies strengths, weaknesses opportunities and threats, before exploring Porters 5 forces; the threats of new and existing competitors, the power of suppliers and buyers and the threat of substitutes. The paper ends by considering the development and strategy wit the application of Ansoff’s growth matrix. The bibliography cites 14 sources.
FILE NAME:
File: TS14_TEMcDpest.rtf
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